In this roundup article, we’ll provide a brief recap of predictive analytics and look into how it’s used across 8 prominent industries today. Baseball has pioneered the use of predictive analytics when it comes to professional sports. Probably the largest sector to use predictive analytics, retail is always looking to improve its sales position and forge better relations with customers. It abandoned old predictors of success, such as runs batted in, for overlooked ones, like on-base. Yet in the era of cloud computing, this backward look is no longer sufficient – hence the market demand for predictive analytics tools. Smart meters allowed utilities to warn customers of spikes at certain times of the day, helping them to know when to cut back on power use. This two-year study is just one of many ways predictive analytics and AI is used in healthcare for more personalized, proactive patient care. The extreme polar vortex that dropped temperatures in Wisconsin and Minnesota to -50 degrees Fahrenheit was predicted several days out. When content is paused and at what point. Perhaps the most prominent example of predictive analytics used in manufacturing is with predictive maintenance. The most famous example is Bing Predicts, a prediction system by Microsoft’s Bing search engine. The market demand for predictive analytics software corresponds with a closely related toolset, Big Data Analytics Tools. Stock-trading? Just in transportation, modern automobiles have more than 100 sensors and some are rapidly approaching 200 sensors. They found that right before hurricanes hit, strawberry Pop-Tart sales rose by seven times along with beer. The algorithm digested the vitals and combined that with the clients’ ICD-10 diagnosis, age, and gender. While prediction may not work in an industry like comedy, there are plenty of other industries where being able to predict outcomes and next steps are essential to short and long term successes. Interestingly, Jeff Howell, Director of Growth at AlayaCare, provided us with a real-world example of how they used predictive analytics to examine negative health events in seniors. By embedding predictive analytics in their applications, healthcare practitioners can improve patient outcomes, improve healthcare operations, and detect fraud. hbspt.cta._relativeUrls=true;hbspt.cta.load(4099946, '33e35162-ad79-4b95-8c07-2344757b30f1', {}); Successful retailers are able to collect and combine data from all touch points, like e-commerce sites, mobile apps, store locations, social media platforms, and more. Let’s look at some of the ways today’s digital media and entertainment giants harness big data to shape viewer experiences. More importantly, this information can also be used to help us understand the impacts of global warming. Weather forecasting has improved by leaps and bounds thanks to predictive analytics models. Here are a few innovative ways that organizations have successfully deployed predictive analytics … hbspt.cta._relativeUrls=true;hbspt.cta.load(4099946, 'dad3b6e0-d180-420c-aa3f-ea4615f361b5', {}); Devin is a former Content Marketing Specialist at G2, who wrote about data, analytics, and digital marketing. It’s obvious that AI has been breaking into new industries, but the extent to which it's... Big data has been all the talk for the past few years, but who is actually using it today? hbspt.cta._relativeUrls=true;hbspt.cta.load(4099946, 'ea8facf2-b856-43ce-8a8e-3b200c538a39', {}); Predictive analytics can also help during the hiring process. Send marketing campaigns to customers who are most likely to buy. Despite some awful disasters in 2017, insurance firms lessened losses within risk tolerances, thanks to predictive analytics.